{"id":4141,"date":"2024-01-29T11:14:00","date_gmt":"2024-01-29T10:14:00","guid":{"rendered":"https:\/\/leherpeurparis.com\/?p=4141"},"modified":"2024-06-17T10:31:51","modified_gmt":"2024-06-17T08:31:51","slug":"talk-fashion-fluidity-la-revolution-fluide-booster-de-collections-2","status":"publish","type":"post","link":"https:\/\/leherpeurparis.com\/en\/behaviour\/talk-fashion-fluidity-la-revolution-fluide-booster-de-collections-2\/","title":{"rendered":"Talk Fashion Fluidity \/ La r\u00e9volution fluide : booster de collections ?"},"content":{"rendered":"\n<p>L\u2019\u00e9volution du rapport au genre bouleverse les vestiaires de la nouvelle g\u00e9n\u00e9ration. Nous nous sommes int\u00e9ress\u00e9s de pr\u00e8s \u00e0 cette \u00e9volution&nbsp;\u00e0 travers&nbsp;une \u00e9tude socio-mode bas\u00e9e sur des interviews, des analyses de vestiaires,&nbsp;des d\u00e9cryptages&nbsp;des courants cr\u00e9atifs sur les r\u00e9seaux sociaux et les premi\u00e8res r\u00e9ponses march\u00e9.&nbsp;Les questions que nous avons abord\u00e9es :&nbsp;<\/p>\n\n\n\n<p><strong>. Comment\u00a0la fluidit\u00e9 influence\u00a0le vestiaire masculin et lui donne\u00a0une nouvelle \u00e9nergie\u00a0ocr\u00e9ative ?. Quelles\u00a0nouvelles silhouettes signent ces\u00a0\u00e9volutions ?\u00a0. Quels\u00a0sont les produits cl\u00e9s et accessoires qui renouvellent les\u00a0looks ?\u00a0. Quelles\u00a0nouvelles \u00e9volutions et\u00a0quels enjeux\u00a0pour la construction du plan de\u00a0collection\u00a0\u00a0\u00a0\u00a0o(nouveaux segments, nouveaux produits\u2026) ?. Quels\u00a0sont les diff\u00e9rentes approches\u00a0fluides,\u00a0en fonction des g\u00e9n\u00e9rations\u00a0et\u00a0du niveau\u00a0de\u00a0\u00a0omode\u00a0?\u00a0. Quelles\u00a0sont les cons\u00e9quences sur les parcours\u00a0d\u2019achats\u00a0de\u00a0mode ?\u00a0<\/strong><\/p>\n\n\n\n<p>Une conf\u00e9rence destin\u00e9e aux acteurs de la mode et de la beaut\u00e9 masculine et f\u00e9minine pour comprendre les enjeux et explorer des solutions applicables.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/leherpeurparis.com\/wp-content\/uploads\/2023\/10\/gucci-spring-summer-2024-menswear-collection-lookbook-milan-fashion-week-15-copie-682x1024.jpg\" alt=\"\" class=\"wp-image-4026\" srcset=\"https:\/\/leherpeurparis.com\/wp-content\/uploads\/2023\/10\/gucci-spring-summer-2024-menswear-collection-lookbook-milan-fashion-week-15-copie-682x1024.jpg 682w, https:\/\/leherpeurparis.com\/wp-content\/uploads\/2023\/10\/gucci-spring-summer-2024-menswear-collection-lookbook-milan-fashion-week-15-copie-200x300.jpg 200w, https:\/\/leherpeurparis.com\/wp-content\/uploads\/2023\/10\/gucci-spring-summer-2024-menswear-collection-lookbook-milan-fashion-week-15-copie-768x1153.jpg 768w, https:\/\/leherpeurparis.com\/wp-content\/uploads\/2023\/10\/gucci-spring-summer-2024-menswear-collection-lookbook-milan-fashion-week-15-copie-1023x1536.jpg 1023w, https:\/\/leherpeurparis.com\/wp-content\/uploads\/2023\/10\/gucci-spring-summer-2024-menswear-collection-lookbook-milan-fashion-week-15-copie.jpg 1200w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" \/><figcaption class=\"wp-element-caption\">(c) gucci <\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019\u00e9volution du rapport au genre bouleverse les vestiaires de la nouvelle g\u00e9n\u00e9ration. Nous nous sommes int\u00e9ress\u00e9s de pr\u00e8s \u00e0 cette \u00e9volution&nbsp;\u00e0 travers&nbsp;une \u00e9tude socio-mode bas\u00e9e sur des interviews, des analyses [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4028,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[166,157,143,167,148,155,154],"tags":[],"class_list":["post-4141","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-behaviour","category-etudes","category-fashion","category-international","category-knowyourpeople","category-prospective","category-style"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Talk Fashion Fluidity \/ La r\u00e9volution fluide : booster de collections ? | LeherpeurParis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leherpeurparis.com\/en\/behaviour\/talk-fashion-fluidity-la-revolution-fluide-booster-de-collections-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Talk Fashion Fluidity \/ La r\u00e9volution fluide : booster de collections ? | LeherpeurParis\" \/>\n<meta property=\"og:description\" content=\"L\u2019\u00e9volution du rapport au genre bouleverse les vestiaires de la nouvelle g\u00e9n\u00e9ration. Nous nous sommes int\u00e9ress\u00e9s de pr\u00e8s \u00e0 cette \u00e9volution&nbsp;\u00e0 travers&nbsp;une \u00e9tude socio-mode bas\u00e9e sur des interviews, des analyses [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leherpeurparis.com\/en\/behaviour\/talk-fashion-fluidity-la-revolution-fluide-booster-de-collections-2\/\" \/>\n<meta property=\"og:site_name\" content=\"LeherpeurParis\" \/>\n<meta property=\"article:published_time\" content=\"2024-01-29T10:14:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-17T08:31:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leherpeurparis.com\/wp-content\/uploads\/2023\/10\/gucci-spring-summer-2024-menswear-collection-lookbook-milan-fashion-week-15-e1697789658548.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1172\" \/>\n\t<meta property=\"og:image:height\" content=\"798\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Morgane\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Morgane\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/leherpeurparis.com\\\/en\\\/behaviour\\\/talk-fashion-fluidity-la-revolution-fluide-booster-de-collections-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/leherpeurparis.com\\\/en\\\/behaviour\\\/talk-fashion-fluidity-la-revolution-fluide-booster-de-collections-2\\\/\"},\"author\":{\"name\":\"Morgane\",\"@id\":\"https:\\\/\\\/leherpeurparis.com\\\/en\\\/#\\\/schema\\\/person\\\/5836b46e700c1b6bada2f21f963569bf\"},\"headline\":\"Talk Fashion Fluidity \\\/ La r\u00e9volution fluide : booster de collections ?\",\"datePublished\":\"2024-01-29T10:14:00+00:00\",\"dateModified\":\"2024-06-17T08:31:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/leherpeurparis.com\\\/en\\\/behaviour\\\/talk-fashion-fluidity-la-revolution-fluide-booster-de-collections-2\\\/\"},\"wordCount\":191,\"publisher\":{\"@id\":\"https:\\\/\\\/leherpeurparis.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/leherpeurparis.com\\\/en\\\/behaviour\\\/talk-fashion-fluidity-la-revolution-fluide-booster-de-collections-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/leherpeurparis.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/gucci-spring-summer-2024-menswear-collection-lookbook-milan-fashion-week-15-e1697789658548.jpg\",\"articleSection\":[\"behaviour\",\"etudesLeherpeurParis\",\"fashion\",\"international\",\"knowyourpeople\",\"prospective\",\"style\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/leherpeurparis.com\\\/en\\\/behaviour\\\/talk-fashion-fluidity-la-revolution-fluide-booster-de-collections-2\\\/\",\"url\":\"https:\\\/\\\/leherpeurparis.com\\\/en\\\/behaviour\\\/talk-fashion-fluidity-la-revolution-fluide-booster-de-collections-2\\\/\",\"name\":\"Talk Fashion Fluidity \\\/ La r\u00e9volution fluide : booster de collections ? 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