{"id":3366,"date":"2022-09-29T11:11:06","date_gmt":"2022-09-29T09:11:06","guid":{"rendered":"https:\/\/leherpeurparis.com\/?p=3366"},"modified":"2022-10-25T17:44:20","modified_gmt":"2022-10-25T15:44:20","slug":"conference-fashion-adrenaline","status":"publish","type":"post","link":"https:\/\/leherpeurparis.com\/en\/non-classifiee\/conference-fashion-adrenaline\/","title":{"rendered":"Conf\u00e9rence &#038; Table ronde &#8211; Fashion Adr\u00e9naline"},"content":{"rendered":"\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"584\" data-id=\"3419\" src=\"https:\/\/leherpeurparis.com\/wp-content\/uploads\/2022\/08\/marineserre-1024x584.jpg\" alt=\"\" class=\"wp-image-3419\" srcset=\"https:\/\/leherpeurparis.com\/wp-content\/uploads\/2022\/08\/marineserre-1024x584.jpg 1024w, https:\/\/leherpeurparis.com\/wp-content\/uploads\/2022\/08\/marineserre-300x171.jpg 300w, https:\/\/leherpeurparis.com\/wp-content\/uploads\/2022\/08\/marineserre-768x438.jpg 768w, https:\/\/leherpeurparis.com\/wp-content\/uploads\/2022\/08\/marineserre-1536x876.jpg 1536w, https:\/\/leherpeurparis.com\/wp-content\/uploads\/2022\/08\/marineserre-1300x742.jpg 1300w, https:\/\/leherpeurparis.com\/wp-content\/uploads\/2022\/08\/marineserre.jpg 1560w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption>Marine Serre<\/figcaption><\/figure>\n<\/figure>\n\n\n\n<p>Sportswear ? Streetwear ? Et apr\u00e8s ? Comment l&#8217;\u00e9nergie du sport r\u00e9invente les codes de soci\u00e9t\u00e9 et de cr\u00e9ation ?\u200b<\/p>\n\n\n\n<p>L\u2019\u00e9volution des modes de vie, de travail, du rapport aux corps ou aux genres ont fait du confort et de la fluidit\u00e9 des nouveaux leitmotivs. En puisant dans les codes et l\u2019\u00e9nergie du sport, la soci\u00e9t\u00e9 a trouv\u00e9 une r\u00e9ponse \u00e0 ce besoin de mouvement, renouvelant et hybridant les fa\u00e7ons d\u2019\u00eatre, de vivre, de cr\u00e9er et de s\u2019habiller.&nbsp;<\/p>\n\n\n\n<p><strong>_ Comment les codes du sport r\u00e9pondent aux besoins de mouvement, de confort et de fluidit\u00e9 de la soci\u00e9t\u00e9 ?<\/strong><br><strong>_ Quel vocabulaire style en d\u00e9coule et comment les marques et les cr\u00e9atifs ont absorb\u00e9 le vocabulaire sport dans leur langage ?<\/strong><br><strong>_Comment l\u2019adr\u00e9naline et la notion de jeu se sont transpos\u00e9es aux nouvelles strat\u00e9gies marketing ?<\/strong><\/p>\n\n\n\n<p>\u00c0 l\u2019approche des Jeux Olympiques 2024 et de l\u2019int\u00e9gration, toujours plus croissante, du sport dans nos vies et nos vestiaires, LeherpeurParis vous propose un \u00e9clairage prospectif sur les dynamiques et les opportunit\u00e9s que cela soul\u00e8ve.<\/p>\n\n\n\n<p><strong>Conf\u00e9rence suivie d\u2019une table ronde avec :&nbsp;<\/strong><\/p>\n\n\n\n<p><strong>Maximilien&nbsp;N\u2019Tary&nbsp;Calaffard<\/strong>&nbsp;&#8211;&nbsp;<em>Consultant marketing,&nbsp;journaliste&nbsp;lifestyle,&nbsp;fondateur&nbsp;du magazine The Closet &amp;&nbsp;doctorant&nbsp;chercheur&nbsp;influence et sneakers<\/em><\/p>\n\n\n\n<p><strong>Yordane&nbsp;Weingarten<\/strong> &#8211;&nbsp;<em>Menswear designer &amp; consultant<\/em><\/p>\n\n\n\n<p><strong>Arnaud&nbsp;Abikanlou<\/strong>&nbsp;&#8211;&nbsp;<em>Directeur marketing&nbsp;L\u2019Exception&nbsp;<\/em><\/p>\n\n\n\n<p><strong>Theodora&nbsp;Grimmeisen<\/strong>&nbsp;&#8211;&nbsp;<em>Responsable&nbsp;de la&nbsp;cr\u00e9ation&nbsp;Spring Court<\/em><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sportswear ? Streetwear ? Et apr\u00e8s ? Comment l&#8217;\u00e9nergie du sport r\u00e9invente les codes de soci\u00e9t\u00e9 et de cr\u00e9ation ?\u200b L\u2019\u00e9volution des modes de vie, de travail, du rapport aux [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3419,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[166,163,157,143,150,1,139,155],"tags":[],"class_list":["post-3366","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-behaviour","category-boostyourcreativity","category-etudes","category-fashion","category-lifestyle","category-non-classifiee","category-creation-concept-lieu","category-prospective"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Conf\u00e9rence &amp; Table ronde - Fashion Adr\u00e9naline | LeherpeurParis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leherpeurparis.com\/en\/non-classifiee\/conference-fashion-adrenaline\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Conf\u00e9rence &amp; Table ronde - Fashion Adr\u00e9naline | LeherpeurParis\" \/>\n<meta property=\"og:description\" content=\"Sportswear ? Streetwear ? Et apr\u00e8s ? Comment l&#8217;\u00e9nergie du sport r\u00e9invente les codes de soci\u00e9t\u00e9 et de cr\u00e9ation ?\u200b L\u2019\u00e9volution des modes de vie, de travail, du rapport aux [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leherpeurparis.com\/en\/non-classifiee\/conference-fashion-adrenaline\/\" \/>\n<meta property=\"og:site_name\" content=\"LeherpeurParis\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-29T09:11:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-10-25T15:44:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leherpeurparis.com\/wp-content\/uploads\/2022\/08\/marineserre-1300x742.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1560\" \/>\n\t<meta property=\"og:image:height\" content=\"890\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Morgane\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Morgane\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/leherpeurparis.com\\\/en\\\/non-classifiee\\\/conference-fashion-adrenaline\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/leherpeurparis.com\\\/en\\\/non-classifiee\\\/conference-fashion-adrenaline\\\/\"},\"author\":{\"name\":\"Morgane\",\"@id\":\"https:\\\/\\\/leherpeurparis.com\\\/en\\\/#\\\/schema\\\/person\\\/5836b46e700c1b6bada2f21f963569bf\"},\"headline\":\"Conf\u00e9rence &#038; 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